It
is a common sight to see two young men in black trousers, white shirt and tie
and often riding bicycles moving around town. The Mormon Church is tenacious in
sending these young men out to spread the word of their beliefs and to create
converts whenever possible. I've seen them all my life out and about and many,
many times knocking on my door or others in the neighborhood. It's so common,
that I sort of take it for granted.
Yet,
it occurred to me today when I saw them that proselytizing is perhaps not the
main objective, but practice instead. It seems logical and creative to me that
these young men are sent not so much to convert, but to practice their own
beliefs by talking about their beliefs with others--even some that may be
hostile to their message. It's really good practice for their walk in their
religion and for being able to get very good at explaining their beliefs
and understanding them for themselves and for others.
In
the secular world, we say that people need a good elevator pitch. This is a
similar arrangement; albeit with short bursts, of practicing being able to say
what one does and how it might be done and what sets us apart and so
on.
As
a sales manager most of my life, I relate the same thing to salespeople and I
understand how valuable the actual practice and the opportunity to make mistakes
is to the eventual growth of a good salesperson.
I
know also that in our own company, we are constantly practicing how to say what
we do and how we do it to improve the potential client's understanding. And, Jim
Rohn backs all that up, so I'll end with another of his great quotes on the
subject:
No comments:
Post a Comment